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Our Services
​We are the one-stop-shop for all marketing needs a cafe, restaurant, bar, or ANY HOSPITALITY venue . We have comprehensive marketing services all rolled into one comprehensive and easy marketing package!
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OUR vision FOR CPM was to create an AGENCY specifically focused on servicing the hardworking and passionate AUSTRALIAN hospitality industry
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In 2013, we set out to create a SPECIALIST HOSPITALITY MARKETING AGENCY that would help the hospitality businesses of Australia to connect with more customers. We felt the best way to do this was digitally as everyone uses their phones or computers to work out where to eat.
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As small business owners ourselves we know it's already a huge task to run a business let alone take care of all the proper marketing your business deserves to make it survive and thrive.
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We also know hospitality owners are usually time poor and rather than having to deal separately with
a food photographer, videographer, social media marketer, PR agency, influencer agency, and graphic designer separately, we have put these services all under one roof for you.​ We took the hassle out of having to find, instruct and monitor all these different areas and rolled them into easy-to-understand packages at a price point far cheaper than engaging them separately.
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We treat every one of our clients as if they were our own business and nothing satisfies us more than seeing a line out the door of our client’s venue!​​
SEE OUR MARKETING SERVICES BELOW.......
Initial Diagnosis & strategy meeting
This is the master plan that will be a deep dive together and an analysis of what you have been doing for your marketing, your business goals that will help us to come up with and fine-tune the most effective strategy for you.
PROFESSIONAL PHOTOGRAPHY FOR SOCIAL MEDIA WEBSITE & PRESS RELEASES
Make all your food & drink items on the menu stand out on all social media channels with great professional photos that are designed to be attractive and pop online.
FACEBOOK & INSTAGRAM
ADVERTISING
Our expert Facebook and Instagram, ad specialist team, monitors and edits current monthly ads to perform to their best performance for our client’s campaigns. IG and FB ads are most certainly where we get a lot of heavy lifting and results come through for our client’s campaigns.
PUBLIC RELATIONS WITH FOOD PRESS
Give your venue the most online exposure as possible in the Sydney press to try and become one of Sydney’s next hotspots. We do a comprehensive write-up of the on-brand PR press release of your venue with an angle that will captivate the interest of the food publications.
We love it when we get press for our clients!
INSTAGRAM & TIKTOK INFLUENCER MARKETING
Expose your cafe to a large Sydney food fan audience through our great relationships by getting Sydney’s best and most active bloggers to spread the word to all their huge Sydney fan bases. Sydney's foodie fans are always looking to them for the best places to visit
OPTIMUM DAILY POSTING OF QUALITY CONTENT FOR IG & FB
We increase your social reach and stand out from the competition with current and high-quality content on your Instagram and Facebook social media channels.
INSTAGRAM
AND FACEBOOK STORIES
Taking the high-quality images that are posted on your IG and FB, our expert team translates this information and photos into story templates, along with adding their personal touches to the templates and posting them up 4 days a week to your audience.
INSTAGRAm HIGHLIGHT CREATION
Our expert design team will create, design and upload the top talking points of your IG highlights, including the cover design as well as the stories that go inside each individual highlight.
GRAPHIC DESIGN
Come across professionally in the digital space and stand out from so many other images fighting for attention and be on brand digitally and with all your marketing collateral.
UPDATE OF GOOGLE BUSINESS LISTING
Increase the overall exposure and visibility of your brand online and in Google searches.
We make sure that your Google business is uploaded with the latest images and is in line with your socials, so that your total online presence is seamless
VIDEO REELS
FOR FB & IG
This includes utilising REELS video taken from the shoot then editing, making the REEL, finding trending sounds and then posting of 2 REELS per week on your Instagram page. Reels are one of the best Meta tools to reach and engage your audiences.
Facebook Community Posting
Our team will research and identify the most relevant local Facebook community groups to help promote your business effectively. We ensure that each post aligns with group guidelines, maximizing visibility and engagement without crossing any boundaries.
All of these services wrapped up in one easy hospitality marketing pacKAge!
We have helped 250+ cafes, restaurants, and bars for over 12 years achieve their goals through effective social media marketing, establishing great brand names, and a loyal customer base.
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Some of them have increased their revenues between 300% to 400% since being with us!
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Names such as The Grounds of Alexandria, Freo, Royal Palace Seafood, Din Tai Fung, XS Espresso, Social Brew Café, Top Impressions bakeries, Social Hideout cafes, Hurricanes Bar & Grill, Hard Rock Cafe Sydney, Three Beans Cafes, and Expresso Warriors have all been great clients that we have helped to establish and grow and we can help you too.
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CPM started nearly a decade ago when Sydney's dining scene really started to grow and we felt that this was a great time for cafes, bars and restaurants to showcase what was on offer with the explosive growth of social media.
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New, great brands were startingup and using tools such as Facebook and the newer platforms like Instagram were a perfect way that small cafes and restaurants could reach customers without a big budget.
Being the one stop shop for marketing for a Hospitality Businesses is what we have prided ourselves on and delivered well over the years.​ CPM are specialists in marketing for cafes and restaurants using a unique blend of social media marketing, PR, and traditional marketing to effectively connect you to your customers. ​​